Analysis GenAI and AI-driven transformation are progressing from proof of concept to wider adoption: HCLTech and MIT Technology report January 25, 2025
Analysis Kantar Survey reveals mixed Consumer Sentiments on Budget 2025 amid GDP slowdown January 23, 2025
Analysis Print media captures 73% of jewellery ad spend in 2024: Excellent Publicity January 23, 2025
Analysis GroupM Forecast: Digital to Capture 95% of Growth in 2018 and 99% in 2019; 4.5% Global Ad Growth in 2018 June 21, 2018 0 Read more
Analysis Market Value for Sports Media Rights to soar 22% in APAC Ex-China to reach US$ 5.0 Billion in 2018: MPA Report June 20, 2018 0 Read more
Analysis Mobile share of advertising market to exceed 30% in 2020: Zenith’s AdEx Forecasts June 19, 2018 0 Read more
Analysis Social Networking Apps emerge as Most preferred genre of usage with WhatsApp topping the Category: ChromeDM study June 16, 2018 0 Read more
Analysis Youngsters prefer WhatsApp instead of Facebook for news consumption: Reuters Institute Report June 15, 2018 0 Read more
Analysis Advertising spends in India to grow by 10.5%; reaching 624 billion rupees: DAN Ad Spends Report 2018 June 14, 2018 0 Read more
Analysis 83% Indians are aware of the World Cup 2018; 85% Claim to be watching Soccer: Ipsos Survey June 12, 2018 0 Read more
Analysis TV Viewership high in 1st and 4th Quarters with 5 unique Dayparts existing in Avg TV viewing day: Seasonality and TV Trends by BARC June 11, 2018 0 Read more
