Analysis GenAI and AI-driven transformation are progressing from proof of concept to wider adoption: HCLTech and MIT Technology report January 25, 2025
Analysis Kantar Survey reveals mixed Consumer Sentiments on Budget 2025 amid GDP slowdown January 23, 2025
Analysis Print media captures 73% of jewellery ad spend in 2024: Excellent Publicity January 23, 2025
Analysis TV and Film Content a Safe Haven on YouTube as Brand Safety is unmanageable: report VAB October 12, 2018 0 Read more
Analysis APAC Marketers still focus on short-term sales as the primary indicator of campaign success: report October 11, 2018 0 Read more
Analysis Time spent towards online video viewing surpasses TV in Indian: Limelight Networks Survey October 5, 2018 0 Read more
Analysis Carriage fees dropped by 5% to 7% aligning with falling Cost per Subscriber: report Chrome Carriage Optimizer – Round 7 October 3, 2018 0 Read more
Analysis “Social is now firmly established in the media mix” says WARC social strategy trends for effective marketing October 3, 2018 0 Read more
Analysis MMA and Kantar IMRB in association with POKKT release ‘The Power of Mobile Gaming in India’ September 28, 2018 0 Read more
Analysis Global online video viewing gaining ground on traditional broadcast: report Limelight Networks September 28, 2018 0 Read more
Analysis IDC report ranks Criteo number one in AdTech Worldwide Market Share September 24, 2018 0 Read more
Analysis Brands in Motion 2018 global study: 97% of global consumers want brands to use technology ethically September 18, 2018 0 Read more