Ad-Tech
AnyMind Group launches AnyLive, transforming APAC e-commerce
Mumbai: AnyMind Group, a provider of Business Platform-as-a-Service (BPaaS) solutions for marketing, e-commerce, and digital transformation, has launched its revolutionary...
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DoubleVerify enhances Snap media quality with brand safety and suitability measurement
Mumbai: DoubleVerify (DV), the global leader in digital media measurement, data, and analytics, has announced an expanded integration with Snap...
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IAS partners with Google Ad Manager for brand-suitable ad inventory
Mumbai: Integral Ad Science (IAS) has announced the launch of IAS Curation with Google Ad Manager. This new offering provides...
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Sokrati and VWO Team Up to Drive Conversion Optimization for Indian Brands
Sokrati, the leading digital media and growth specialist agency from dentsu India, has announced a strategic partnership with VWO, a...
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Ashok Vidyasagar joins Snapit AI as Chief Growth Officer
Bengaluru: Snapit AI, a leading provider of AI-based marketing solutions, automation, and development, has announced the appointment of Ashok Vidyasagar...
Read moreDoubleVerify expands Media Quality Measurement to LinkedIn’s Video Ads
Mumbai: DoubleVerify, the software platform for digital media measurement, has announced the extension of its independent media quality measurement services...
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IAB Tech Lab introduces “Ad Format Idol” to standardize emerging CTV ads
Mumbai: IAB Tech Lab, a digital advertising technical standards-setting body, has launched its latest initiative, “Ad Format Idol,” aimed at...
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Comscore partners with IAMAI for comprehensive study on India’s CTV Landscape
Comscore, a leader in media planning and evaluation, has announced a partnership with the Internet and Mobile Association of India...
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Admitad partners with Cashli to tap India’s Loan and Insurance markets
New Delhi: Admitad has announced the integration of fintech startup Cashli into its operations. With a focus on India as...
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Vertoz hires Shashank Verma & Sudha Wadhwa to enhance media representation
Delhi: Vertoz Limited, an AI-powered MadTech and CloudTech platform, has appointed two industry leaders, Shashank Verma and Sudha Wadhwa, to...
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