BrightBrain Marketing Technologies has bagged the digital marketing mandate for My Baby Babbles, a marketplace for baby products. Under this partnership, the agency will offer its services to increase revenue and visibility for the brand.
As part of the engagement, the marketing agency will aid My Baby Babbles in growing its online presence, and ensure steady revenue growth. The firm has also been tasked to ensure that My Baby Babbles’ customer acquisitions increase through content marketing, full-funnel advertising campaigns, and customer retention strategies.
Commenting on the engagement, Mithila Chirawawala, Founder of My Baby Babbles said “The BrightBrain Team has been on it from the time we handed over our credentials to them for an audit. Even before they came on board, there was an action plan to address gaps and grow rapidly. In the 2 months that we have run campaigns with them, we have already seen a significant increase in some key metrics which we hope to see further upward movement on. We’re and are working on building long-term customer retention and engagement strategies with them”
Suhail Bajaj, CEO, of BrightBrain, further commented “Our team here at BrightBrain is quite excited to work with My Baby Babbles. We recognize how essential a marketplace such as this is for parents as well as for people looking to gift. My Baby Babbles solves this gap very well by providing curated and personalised baby products as well as essentials for young parents. We’re all in admiration of the women who lead My Baby Babbles and their steadfast mission to aid parents. We look forward to working with such a fantastic client and achieving outstanding results with and for them!”