On Friday, 21st April 2023, the ad guru behind iconic films like Pepsi’s ‘Yeh Dil Maange More’ and Maggi ‘It’s Different’ delivered the annual Free Press Journal BrandSutra lecture.
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iThrive, a health and wellness, recently announced the launch of its latest campaign, 'Discover the Power of Magnesium: Reduce Stress...
Read moreDr. Bhaskar Das, a cherished friend, philosopher, and guide, as well as a towering thought leader in India’s media and...
Read moreYesterday, I lost a dear friend—a constant presence throughout my career and a force of nature in the media and...
Read moreIt is difficult to capture the essence of Dr. Bhaskar Das in mere words, but there are a few unforgettable...
Read moreDr. Bhaskar Das, or BD as he was affectionately known, was more than just a leader; he was a force...
Read moreDr. Bhaskar Das was more than just a leader; he was a force of nature. His passing leaves a void...
Read moreMumbai: Nielsen has launched its highly anticipated 2025 Upfront/NewFront Guide, a comprehensive planning resource for media buyers and sellers. The...
Mumbai: 5paisa Capital Limited, a discount brokerage platform, has appointed Gaurav Seth as its Chief Executive Officer. This move aligns...
Mumbai: Mumbai Indians have unveiled their much-anticipated Women’s Premier League (WPL) 2025 team jersey, a striking design that seamlessly blends...
Mumbai: The Cannes Lions International Festival of Creativity has officially opened for Awards submissions for its highly anticipated 72nd edition,...
Mumbai: Omnicom Media Group (OMG), the media services arm of Omnicom and parent to global media agency networks OMD, PHD,...
In a day of continual digital bombardment, ad fatigue is an advertiser's worst fear. Engagement declines and ROI sharply declines...
