Mumbai: London-based consumer tech brand, Nothing, has announced a partnership with actor Ranveer Singh. He will be the face of Nothing smartphones and will be seen in the brand’s upcoming campaigns. The actor will feature in digital, print, and TVC campaigns for Nothing phones.
Singh said, “I’m absolutely thrilled to join forces withthem! From the moment I first set eyes on their brand aesthetics and incredible designs, I knew this partnership was meant to be. Nothing’s commitment to breaking the clutter in the smartphone industry is truly inspiring. I can’t wait to collaborate with Nothing and createsomething truly exceptional together.”
“Ever since we started Nothing, we have received tremendous support in India. Our ambitions are expanding day by day in the Indian market, and after establishing manufacturing here and as we’re opening numerous service centers across the country, this partnership is a natural nextstep to further grow our brand. I’m thrilled to officially welcome Ranveer among us! We’ve been in touch for quite some time now, and he is a true trailblazer with a strong creative mind towhich we relate as a brand. Can’t wait to build together!”, adds co-founder of Nothing, AkisEvangelidis.
Recently, Nothing confirmed the global launch of its upcoming smartphone on 5 March. The event will be live-streamed from an in-person gathering in Delhi, India. The focus the company explains is on providing the optimal daily smartphone experience, doubling down on core user needs.