As per the latest data released by the Broadcast Audience Research Council (BARC), News18 Gujarati has bagged top spot in the Gujarati News segment with 25.1pc market share.
According to the latest BARC data (BARC; market share% 24 hrs, TG: All 15+, Guj/D&D/DNH, Wk 07’23, All days), News18 Gujarati has beaten ABP Asmita, TV9 Gujarati, Sandesh News, VTV News and Mantavya 24×7 News. ABP Asmita stood second at 23.9% market share, whereas the market share of TV9 Gujarati was at 19.3%. Sandesh News stood at 14.4%, VTV and Mantavya 24×7 News captured 13.9% and 3.4% market share respectively.
The channel stated that it has invested in editorial resources, along with state of the art studios and its ground network of reporters to keep its programming and presentation unique and far ahead of the competition. As a result, the channel has gained significant traction on YouTube as well as social media platforms.