Ayurvedic health brand Ayushakti has announced a strategic partnership with Treize Communications, a well-established Communication Consultancy and Public Relations firm founded by Sonam Shah.
As part of this collaboration, Treize Communications will manage both Offline and Online PR efforts for Ayushakti and its co-founder, Dr. Smita Pankaj Naram, a renowned Ayurvedic physician, pharmaceutical herbalist, and nutritionist. The agency will focus on securing timely and strategic media features in contemporary outlets, ultimately enhancing brand visibility and recall.
Founded in 1987, Ayushakti has been at the forefront of promoting Ayurveda worldwide, significantly raising awareness across Asia, the U.S.A., Australia, New Zealand, Europe, and the UK.
Dr. Smita Naram expressed her enthusiasm about the partnership: “In today’s digital age, a robust media presence is essential. The growth of digital platforms allows us to share Ayurvedic wisdom more effectively. Establishing the right presence in both digital and print media is crucial for our mission.”
Highlighting the importance of PR, Dr. Naram added, “PR is a vital tool for any consumer-facing brand, providing immense value. We have collaborated with Sonam and her team in the past and are excited to align once again with our long-term vision.”
Sonam Shah, Founder and CEO of Treize Communications, shared her thoughts on the partnership: “We are grateful to Dr. Smita and the Ayushakti team for their trust in us. It’s always a pleasure to work with them, and we look forward to advancing our collaboration.”