Building the most preferred and trusted green energy brand: Jyoti Bansal, Tata Power
What is your mandate at Tata Power since you took over three years ago? Can you talk us through the...
It’s important for us now to reiterate our role in the customer’s life: Devarshy Ganguly, Magicbricks.com
How has Magicbricks evolved since its inception? What are the milestones achieved by the company? We began in 2006 with...
GroupM Brew: Brands, creators and consumers can actually create together enabled by AI
‘Generative AI & Future of Creativity’ was among the themes discussed at the sixth edition of GroupM’s ‘Brew’ in Mumbai...
GroupM Brew: Decoding two different breeds of youngsters; respecting that creators understand their audience best
The sixth edition of GroupM’s ‘Brew’ was hosted on October 16, 2023 in Mumbai. The day-long event featured speakers, sessions...
‘Our base of consumers continues to grow’: Uttam Malani, Centuary Mattresses
Centuary Mattresses has come a long way since its inception in 1988. How has the company grown over the years...
Why don’t we have brand tracks in our process early enough?:Fireside Ventures’ Vinay Singh
The second day of 31st MRSI Annual Market Research Seminar saw Shuvadip Banerjee, Chief Digital & Marketing Officer, ITC, open...
Gen Y and Z have ascended to Gen P (Purpose): Subramanyeswar, MullenLowe Lintas Group
“The one element within your brand’s DNA that can promote divergence from other brands is the belief of the brand....
Revamped Code of Conduct to protect sanctity of shared data: Paru Minocha, MRSI
The 31st edition of the two-day Market Research Society of India’s (MRSI) annual seminar got underway in Mumbai on Monday,...
Targeting 75 pc revenue from Made-in-India products in three to five years: Sandeep Jain, Vega
In conversation with Sandeep Jain, Director, Vega, on the action unfolding at the company and its mission to increasingly make...
Touch and feel is very important for this category: Pushkar Gokhale, Godrej Security Solutions
A majority of Godrej Security Solutions’ sales comes from the offline channels with online contributing less than 10 pc, said...
