Club FM’s relaunch is the net result of our urge to connect the brand with younger generation
Club FM- the FM venture of Mathrubhumi Group, has embarked on a new journey with a new brand identity. The...
TNIE suspends IPL coverage to focus on Covid fight; industry divided
The New Indian Express (TNIE) on Sunday said that they have decided to suspend IPL coverage in the newspaper with...
Regional events are a gateway for the brands to address the ignored sector of the audience, Syed Aabish Hassan, Founder, Eventoss
Eventoss is a Marketing and Entertainment Communication solution provider that was started to cater to less urban areas to provide...
As a startup, Practically is focused on maximising the advertising budgets available, Mahadev Srivatsa, VP – Marketing and Brand Strategy, Practically
Practically is an interactive and immersive learning app for students of classes 6 to 12 with a focus on STEM...
Zivame, as a brand, has always endeavoured to break the societal taboos, Khatija Lokhandwala, Head- Marketing
Zivame was founded in 2011 with the vision to facilitate women to shop uninhibitedly for intimate wear and make lingerie...
BARC Week14: STAR Plus claims the first spot among paid platform category with 2587.99 AMA
The Broadcasting Audience Research Council (BARC) released data for Week 14. Among the Top Channels across the genre and all...
BARC Week 14: Lizol bags the first spot among top brand with 22833 weekly insertions
Broadcast Audience Research Council (BARC) has released week 14 data on Thursday. Among the Top Advertisers category, Reckitt (India) maintained...
Indian consumers were ‘Digi-rupted’ during the pandemic, Nikhil Rungta, Country Manager – India, Verizon Media
Verizon Media offers an integrated digital media platform to prepare, deliver, display and monetize online content. The platform powers websites,...
Television ad volumes in the All India market grew by 28 percent in 2020: TAM- Medianews4u South Side Story Decoded Report
TAM Media Research and Medianews4u have launched South Story Decoded 2021-the handbook that exclusively slices and dices the advertising volumes...
Red FM Network is a platform for people’s expression: B Surendar, COO & Director
RED FM is a national brand with a strong local flavour and is one of the most prominent private FM...
