The word ‘start-up’ entails much more than a group of young entrepreneurs striving to make it big. Start-ups fuel innovation...

In 2023, consumers will opt for packaged food which is consistent in quality, purity and taste. Trends will also be...

I believe OTT is the future of entertainment consumption and it is here to stay. OTT’s dream run may seem...

“It was the best of times, it was the worst of times, it was the age of wisdom, it was...

Businesses around the world are coming to the front to fight climate change. It is estimated that by 2050, there...

In many respects, 2022 was a milestone year for the Esports industry. In addition to the significant return of on-site...

Consumer needs are shifting sands and evolving faster than ever. Brands are constantly trying to understand what their customers want...

Regional language dailies were the least affected during the pandemic. Ofcourse, advertising during the peak of the pandemic was few...

As a channel sales leader, you would agree that channel partners – be it, distributors, dealers, retailers and last-mile influencers...

The PR industry is the ‘baby’ of the digitalisation era - meaning, I believe it can survive anything. In a...