I believe OTT is the future of entertainment consumption and it is here to stay. OTT’s dream run may seem...

“It was the best of times, it was the worst of times, it was the age of wisdom, it was...

Businesses around the world are coming to the front to fight climate change. It is estimated that by 2050, there...

In many respects, 2022 was a milestone year for the Esports industry. In addition to the significant return of on-site...

Consumer needs are shifting sands and evolving faster than ever. Brands are constantly trying to understand what their customers want...

Regional language dailies were the least affected during the pandemic. Ofcourse, advertising during the peak of the pandemic was few...

As a channel sales leader, you would agree that channel partners – be it, distributors, dealers, retailers and last-mile influencers...

The PR industry is the ‘baby’ of the digitalisation era - meaning, I believe it can survive anything. In a...

What is the first thought that comes to your mind when discussing a business strategy or a new launch? What...

The Esports industry in India has kept surpassing expectations since the pandemic and 2022 was another remarkable year that elevated...