Brands honour fatherhood with some creative Fathers Day campaigns
Usually, dads are known to be the cool parent and saying yes for everything that we do. Brands never fail...
Experts share their lockdown yoga experience
To maintain a healthy and a peaceful balance between oneself and environment is necessary for every human and this is...
Brands raise awareness about cruelty of child labour through insightful creatives
The World Day against Child Labour, held every year on June 12, is intended to shed light worldwide on the...
OTT, Gaming, E-sports to have a positive impact in India due to COVID-19: EY Report
Mumbai: The Media & Entertainment sector is facing unprecedented challenges from the spread of COVID-19. Rapid changes in consumer behavior...
Rachna Lokhande bids adieu to Kinetic India
Rachana Lokhande Co-CEO of Kinetic Advertising India has decided to move on from the agency. Sources confirmed to Medianews4u that...
We are committed to breaking the social stigma around Menstruation by encouraging women to prioritize their needs: Paridhi Mantri, Soothe Healthcare
Menstrual Hygiene Day celebrated on May 28, is an annual global event to raise awareness about the challenges women and...
World No Tobacco Day: Brands spread the word with unique creatives
World No Tobacco Day is observed on May 31 worldwide and the theme for this time was #TobaccoExposed. Brands have...
Kent apologises after discriminatory post leads to controversy
Mumbai: Indian advertising has evolved immensely with some highlighting the changes that the country’s society has undergone. From highlighting social...
Planning and agility is the key to make campaigns based on real-time moments feel authentic and memorable: Harsh Shah, Dentsu Webchutney
‘Moment marketing’ is definitely the most popular term among brands these days as its pretty evident with so many conversations...
Indian brands send out love with celebratory Eid creatives
After a month of fasting and sacrifice during Ramadan, the world comes together to celebrate the auspicious festival of Eid-Ul-Fitr,...
