6 Reasons to Advertise Your D2C Brand Through a Growth Advertising Agency
Every business has jumped on the direct-to-consumer bandwagon in the digital era and is concentrating its D2C growth strategies on...
Reimagining Marketing in a Privacy vs. Personalization Model
If personalization is the future of marketing, how do we factor in data privacy, which is becoming increasingly but understandably...
Memes for the win: Taaran Chanana, MD and Co-Founder, MemeChat
A couple of years ago, social media platforms were used mainly to connect with friends and share pictures. Fast forward...
Why Brands need to adapt AI-powered contextual advertising
The term “artificial intelligence” is an umbrella term that covers a variety of machines that learn, with the assistance of...
Impact of IPL cancellation on the Gaming Industry
Online Fantasy games make up more than 50% of the total Gaming market in India, followed by skill based games....
Brand Singham’s core values have helped in making a successful transition to animation: Rohit Shetty on Little Singham’s birthday
Mumbai: Reliance Animation & Rohit Shetty Picturez’s Little Singham, launched in collaboration with Discovery Kids, within a span of just...
Discovery channel India celebrates 25 years of Exploration and Curiosity
Mumbai: Throughout its 25-year history in India, Discovery Channel has held strong to its commitment to tell its viewers the...
EORtV inks 2 series deal with Innovative Group; signs award winning Mythri fame B.M Giriraj as Director
Mumbai: EORtV's premium subscription will start this September. The LGBTQ-focused OTT platform EORtV announces its content licensing association with South-based,...
MeeMee celebrates World Breastfeeding Week 2020
Mumba: MeeMee, a baby care brand under the group of Me N Moms retail stores, is driving the communication through...
Equitas Small Finance Bank is now the official retail banking partner of Chennai Super Kings
Mumbai: Equitas Small Finance Bank Limited (the “Bank”), the largest small finance bank ("SFB") in India in terms of number...
