Brands Celebrating Women’s Day through their Innovative Campaign ideas
As Women’s day is arriving soon all the brands have come up with their unique campaign ideas. Women's Day is...
BARC Data: IPL emerges as the cheerleader with a 23% viewership spike, while the sports genre declined by 35%
IPL is the most-watched cricket tournament in India. Over the last decade and more, the Indian Premier League has emerged...
COTT Week 7: Live Telecast was the top show with 47.42 Million unique viewers
On the COTT Week 7, MX Player was the top platform with 22.52 Million unique viewers translating to a reach...
TAM AdEx: Life Insurance Ad Volumes in Print witnesses 34% growth
TAM released AdEx’s overview of advertising by the Life Insurance category in the 3rd and 4th quarters of 2020. The...
We firmly believe that alone we can do little but together we can do a lot: Ankur Gupta, Golden Shine Trust
Golden Shine Trust was founded in the year 2018 by Ankur Gupta, the purpose of the NGO was providing music...
Brands with unique campaign ideas for Valentine’s day 2021: Part 2
We already have seen some great campaign ideas by brands on Valentine's day in the first part, here are some...
Brands with their unique campaign ideas on Valentine 2021
Valentine’s day, also known as a day to express your love. In 2021 the brands have expressed their love through...
TAM AdEx: Ad Volumes for Retail Sector grew by 90% in 4th Qtr over 1st Qtr of 2020
In the second part of the TAM report of TAM AdEx Overview of Advertising by the sector: Retail Ad. The...
TAM AdEx: Ad Volumes of Retail sector on Television plunged by 35% in Y 2020 over Y 2018
Recently TAM shared its report on Advertising by the sector: Retail. The report was divided into two parts, the 1st...
Amazon Online India topped among the advertisers followed by ICICI Prudential Life Insurance
TAM Shared its report on Mirroring 2020 for Digital Advertising. The report highlighted Advertising Overview on Digital, Trends in Unlockdown...
