Mumbai: Asymmetrique, India’s full service digital branding & media agency, has been appointed the 360-degree branding and digital marketing duties for Taurian World School.
Taurian World School based out of Ranchi, India, is a premier educational institute that promotes the holistic development of students. Based on a dream to create an ideal ‘educational environment’ and to redefine ‘learning’ in terms of facility and ambience, the school uses an innovative spatial palette with high-level technology and superior quality materials. Their goal is empower students to thrive in an environment that demands standards of conduct, ethical behavior, integrity, spiritual values, community service and competition.
Amith Bajla, Founder, Taurian World School said, “We were struggling to get students outside 200 kms radius of Ranchi. We partnered with Asymmetrique because they understand who we are and our needs at this stage of our business. Whether it is the expertise in the use of digital assets and content marketing for Education, their breadth of delivery capabilities across traditional and digital media, or the ability to drive sales results through the use of innovative automation and analytics, Asymmetrique has demonstrated that they understand our requirements and the dynamic consumer environment we operate in.”
Commenting on the win, Dhiiraj Kapoor, Business Head, Asymmetrique said, “We are extremely glad to partner with Taurian World School and look forward to collectively building the brand, while achieving its admissions target for the year. With rapid growth in adoption of digital media by consumers, we are deepening our core strengths and talent towards building content-driven marketing platforms that enable real-time branding for clients. With our services, we also make sure that there is always an increase in the ROI and business sales of our clients.”
Asymmetrique is a Digital-era Brand Solutions Company, founded and managed by marketing technocrats with a common belief that the digital revolution offers tremendous opportunities for marketers to re-define their brands for sustainability.
The core strengths of the company lies in the convergence of human analytics with marketing technology and creative communications to create brand solutions for the digital generation.
Founded in 2008 by marketing professional Nitin Gupta, Asymmetrique is dedicated to helping clients and brands to survive and thrive in the new order of digital consumerism.
The company’s solutions are inherently data and technology-driven, and help marketers build their brand franchise far beyond the boundaries of traditional media channels, and deep into their consumers’ always-on digital lives.