Mumbai: Crompton Greaves Consumer Electricals has appointed Anuj Arora as the new Business Head for its Fans division, assuming full P&L responsibility. Anuj, who previously served as the Global Chief Marketing Officer and Business Head at Symphony Limited, brings a wealth of experience to the role.
With a career spanning over 18 years across industries such as FMCG, Retail, Stationery, and FMCD/FMEG, Anuj is set to lead Crompton’s fan business and further strengthen its leadership in the market.
In his LinkedIn post announcing the move, Anuj shared, “After 3 years of meaningful, impactful, and enriching stint at Symphony Limited, I’m happy to share that I’m starting a new position as Business Head – Fans (P&L responsibility) at Crompton Greaves Consumer Electricals Limited! Back to Aamchi Mumbai ;-). Looking forward to making an impact in the category which goes to almost every household in India and to bring the change as the market leader.”
Anuj’s career trajectory includes roles at several notable organizations such as Welspun Group, Piramal Enterprises, Shachihata India, A.W. Faber Castell, Reliance Retail, and Godrej Consumer. He has honed his expertise in Business Strategy, Brand Management, Digital Strategy, Portfolio Management, and Consumer Products, positioning him to drive innovation and growth at Crompton Greaves.