New Delhi: News18, a news network, has announced the launch of its exclusive YouTube channel, News18 Kumbh, dedicated to providing unparalleled coverage of the upcoming Maha Kumbh Mela. Set to take place in Prayagraj, Uttar Pradesh, from January 13 to February 26, 2025, this marks the first time a news network in India is offering a dedicated digital platform for the world’s largest religious gathering.
The launch of News18 Kumbh was officially inaugurated today with the unveiling of the channel’s logo by Mahant Ravindra Puri, President of the Akhil Bharatiya Akhara Parishad, the apex religious body overseeing 13 recognised monastic Hindu orders. This significant event is streamed directly from the Kumbh Mela, signaling the start of an immersive and captivating digital journey into the heart of the gathering.
As part of the launch, Prateek Trivedi’s popular show, Bhaiyaji Kahin, featured a special live episode, offering a preview of the unique viewing experience that will showcase the rich culture and spiritual traditions of the Maha Kumbh.
News18 Kumbh promises to provide extensive live coverage from multiple ghats and akharas, ensuring that viewers don’t miss a single moment of the event. With 24-hour live streaming, special programming, and curated shows, the channel will delve deep into the mythology, spiritual significance, and cultural traditions of the Maha Kumbh. Key highlights will include detailed insights into the Shahi Snan, the significance of bathing rituals, key dates, travel advisories, and daily event calendars, making it a comprehensive guide for devotees and viewers alike.
In celebration of the spirit of the Maha Kumbh 2025, News18 has also released a specially composed song that beautifully captures the magnificence and devotion surrounding the event.
News18 Network has mobilised a dedicated team to ensure seamless coverage, setting up operations in Prayagraj to provide timely updates and unmatched insights throughout the two-month event. The channel will not only showcase the stories of devotion and spiritual discovery but also highlight the massive logistical efforts behind the scenes, offering a comprehensive look at every aspect of the Maha Kumbh.
The Maha Kumbh Mela 2025 is expected to attract over 400 million people, making it the largest public gathering on Earth. The event will be a rare spectacle of faith and unity, blending ancient traditions with modern infrastructure, and showcasing India’s extraordinary organisational capabilities and cultural heritage. With News18 Kumbh, the network is set to bring this remarkable gathering closer to millions of viewers globally.