Mumbai: ZEE5 has promoted Alisha Coelho as Senior Vice President Content – India & Global Markets. Previously, Coelho held the role of Senior Vice President Content – India, and in her new position, she will oversee ZEE5’s content strategy across both Indian and international markets.
Sharing the news on her LinkedIn handle, Alisha expressed her gratitude, saying, “Moved up to Senior Vice President Content – India & Global Markets at ZEE5. A humongous job lies ahead, but not before thanking Manish Kalra for the vote of confidence, and a hat-tip to the team on whose shoulders I stand tall: Jayesh Ughade, Viraj Chavan, Mahalakshmi (MALA), Nellissery Sachin Shetty, Prashant Liman, Haresh Naik, Chandan Khandelwal.”
With over 15 years of experience, Alisha Coelho has held key positions across various leading media organizations. Before joining ZEE5, she worked at Warner Bros. Discovery from 2019 to 2022 in multiple leadership roles. Prior to that, Alisha served as the Global Content & Media Distributor Manager at the National Basketball Association (NBA) and has also worked with Disney+ Hotstar from 2014 to 2017.
Alisha’s career began as a Principal Correspondent at Times Internet Limited, Network18 Media & Investments Limited, and Mid Day, following her Mass Media & Journalism education from St. Xavier’s College. Her extensive background in Content Acquisitions, Strategy, and Localization has helped shape successful content strategies for major global and Indian media giants.
At ZEE5, Coelho will continue to drive content innovations, expanding the platform’s global reach and strengthening its position as a leader in the OTT space.