GroupM Vietnam has announced the appointment of Shankar Rajagopal as its new Chief Executive Officer. Shankar brings a wealth of experience to the role, having previously served as Managing Director of Mindshare Vietnam from 2018 to 2022, where he led numerous transformative initiatives.
With over 25 years in the advertising industry and more than 15 years at GroupM, Shankar has held various positions across Malaysia, China, Vietnam, and Singapore, giving him a comprehensive understanding of the Southeast Asian market. His significant contributions include the establishment of mSIX and OpenMind in Vietnam, driving business growth and innovation.
In a LinkedIn post welcoming Shankar, GroupM Vietnam stated, “We’re confident that Shankar’s leadership, experience, and vision will drive continued growth and success for GroupM Vietnam, the market’s #1 media agency group according to COMvergence Vietnam Media Agency Billings & Market Shares, Final 2023.”
Prior to his tenure at GroupM, Shankar held the position of Planning Director at Starcom and served as Business Director at Maxus Global starting in 2006. He began his career at Nielsen before moving to Kantar, eventually entering the advertising industry in 2003.
Shankar’s appointment marks a strategic move for GroupM as it continues to strengthen its leadership in the competitive media landscape of Vietnam.