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Home Industry Brief

RBI Executive DirectorAnnounces Rebranding of NBBL’s BBPS Platform to Bharat Connect

by MN4U Bureau
August 30, 2024
in Industry Brief
Reading Time: 1 min read
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RBI Executive DirectorAnnounces Rebranding of NBBL’s BBPS Platform to Bharat Connect
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Mumbai: The Reserve Bank of India (RBI) Executive Director, Shri Vivek Deeptoday announced rebranding of Bharat Bill Payment System (BBPS) to Bharat Connect at the Global Fintech Fest (GFF) 2024. 

This is an important step to refresh and strengthen BBPS brand.Bharat Connect embodies NPCI Bharat BillPay Limited’s (NBBL’s) values and vision for stakeholders and customers, going beyond a bill payment system to create an ecosystem that connects individuals and businesses, through an integrated platform.

The rebranding took place in the presence of Shri Ajay Kumar Choudhary, Non-Executive Chairman and Independent Director, NPCI.

-Based on Press Release 

Tags: Ajay Kumar ChoudharyBBPSBharat ConnectGlobal Fintech Fest 2024NBBLNPCIRBI

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