New Delhi: Global media company iAvatarZ has announced the appointment of Simran Bedi as Chief Growth Officer for its leadership team. Bedi will report directly to Uma Shankar Bharadwaj, Founder & CEO of iAvatarZ Digital.
With over 21 years of extensive experience in the media industry, Simran Bedi brings a wealth of knowledge and expertise to her new role. Her background spans various facets of the media sector, including revenue generation, cross-functional media operations, digital media, influencer and content marketing, TV, radio, and print. Bedi has a track record in business development, branding, and creating core branding solutions. Prior to joining iAvatarZ, she consulted for several Influencer Marketing Platforms and played a pivotal role at Mindshare Fulcrum, where she led buying and trading efforts for the supply-side.
“As we prepare to exponentially scale the iAvatarZ business, securing the right talent has been one of our key priorities,” said Uma Shankar Bharadwaj, Founder & CEO of iAvatarZ. “Simran comes with a wide-ranging and in-depth experience of proven success across geographies, including India. Her hands-on approach and extensive experience in trade and agency partnerships, as well as media buying and planning, will allow us to continue delivering exceptional value to our partners both on the platform and demand side. We are looking forward to the next stage of our journey together with Simran.”