Volkswagen (Anhui) has partnered with JvM China to handle their upcoming co-marketing strategy, creative development, and execution.
The car maker is partnering with JvM China to introduce its new range of BEVs to the Chinese market as part of its upcoming launch efforts.
Volkswagen (Anhui) Digital Sales and Services Company Limited says, “Co-marketing is a truly important strategic communication tool for us. We were looking for the best partner, who understands the impact co-marketing should and must have in the Chinese market. JvM clearly fulfilled our requirements strategically and creatively.”
The European agency – with offices in Beijing and Shanghai – is keen to start the work immediately. Eric Yang/CEO of JvM China says, “Co-marketing is becoming an ever more important tool and we are excited to work with VW (Anhui) to create outstanding communication work.”
JvM CHINA, a branch of the Hamburg-based JvM Group, has a global presence with 39 offices across Europe, Asia, and the US, employing over 1100 people. In Beijing and Shanghai, JvM CHINA provides comprehensive modern communication services, specializing in Sports Marketing through JvM SPORTS and Pop Culture Marketing through JvM NERD.