National: SW Network, an integrated advertising agency with a proven track record, has secured the media mandate for Nef’s Finds, known for its trend-focused, yet timeless appeal. The media mandate was awarded after a competitive multi-agency pitch, a testament to SW Network’s expertise, and will be overseen by SW Network’s Delhi headquarters.
Nef’s Finds, spearheaded by CEO Nefertari Joshi, excels in sustainable chic fashion appealing to young consumers. SW Network will boost the brand’s image and reach through strategic media efforts.
Raghav Bagai, co-founder of SW Network said, “The rise of slow fashion in India, particularly among the youth, is a trend we’ve been closely watching. Our collaboration with Nef’s Finds is a testament to our shared vision of blending creativity with strategic impact. We are excited to craft compelling narratives that capture the essence of Nef’s Finds’ slow fashion ethos, fostering a more meaningful connection with their audience.”
Neferati Joshi, Founder and CEO of Nef’s Finds, commented on this partnership, “Nef’s Finds has always believed in clothing and accessories that transcend seasons and celebrate the spirit of endless summers and carefree moments. We see this collaboration with SW Network as a strategic move that will amplify our brand narrative and engage with a wider audience that values sustainable and stylish choices. Our aim at Nef’s Finds is to redefine fashion norms while creating a more sustainable and exclusive experience.”
With this new client onboard, SW Network showcases its strategic prowess in elevating brands and driving impactful campaigns across diverse market segments. This partnership further cements SW Network’s reputation as an advertising industry leader, known for innovative and effective marketing solutions.