Outreach, a leading Nepali advertising agency founded in 2003, is celebrating its 20th anniversary with an exciting rebrand. The milestone includes a new logo, a philosophy inspired by Nepali heritage, and a revamped website. Known for embracing “Nepalisation” to drive successful global brand launches, Outreach excels in creative marketing and impactful BCC campaigns fostering positive social change.
In its rebranding, Outreach embodies “The Sherpa Philosophy,” drawing parallels with the skilled mountaineers from Nepal known for guiding climbers to the summit. Like Sherpas, Outreach serves as a strategic guide for global brands, offering vital tools and consumer insights to navigate the market and spur business growth.
Ujaya Shakya, Founder, Outreach, elaborates, “Sherpas are known for their guidance and support, helping climbers reach their goals. At Outreach, we embody this spirit by using our deep understanding of Nepali culture and local market dynamics to guide brands to success. Our new logo, inspired by the ICEAXE, symbolizes the critical tools needed to conquer marketing challenges.”
Outreach’s diverse team of young professionals brings unique perspectives, fostering teamwork and authentic brand experiences. The agency leads with business-driven ideas, emotionally connecting with consumers through strategy, creativity, culture, data, and technology.
Outreach, a leading agency in Nepal, has been a four-time finalist for the “Campaign South Asia Independent Agency of the Year” award and is the exclusive winner from Nepal. They have also received numerous global and domestic awards for efficiency and creativity.
To showcase its new philosophy, Outreach has launched a new website. Visit www.outreachnepal.com to learn more.