Mumbai: FCB Group India introduces ‘FCB NOW’, uniting brands and platforms to innovate with help from partners such as Amazon, Google, LinkedIn. These collaborations with industry leaders like Jio, Meta, and ShareChat pave the way for cutting-edge solutions to tackle current challenges.
Dheeraj Sinha, FCB Group CEO, India and South Asia said, “FCB NOW represents a significant opportunity for brands to not only understand the future of the digital landscape but also explore potential solutions for building new-age strategies using technology, AI and content, etc. We are excited to bring together some of the most influential platforms in the digital space to inspire our brands with solutions for the future. This program aligns with our company’s core mission of building Timeless and Timely brands, with creativity fuelled by diversity, data and technology to drive big brand success.”
This program focuses on generating ideas, building innovative programs, creating workstreams, and solving client problems using new-age tools such as AI and advanced technologies.