Mumbai: Archies and Revaa, a D2C menstrual hygiene brand have announced partnership on the occasion of Menstrual Hygiene Day which is on 28 May 2024. This partnership looks to emphasise the value of motherhood and femininity in the community while fighting for sustainable sanitary product development and good menstrual health.
Menstruation Hygiene Day is a global initiative aimed at promoting awareness and encouraging conversation about menstruation health and hygiene. Revaa and Archies endeavour, through this collaboration, to raise awareness on the importance of healthy habits that protect and strengthen the cornerstones of our communities and families.
“At Archies, we value fostering the relationships that determine who we are as women and honoring all aspects of womanhood. We come together to honor and support the well-being of women and mothers everywhere, so partnering with Revaa for social cause on Menstrual Hygiene Day perfectly aligns with our ethos,” said Varun Moolchandani, executive director Archies.
“Revaa is completely devoted in improving women’s health and self-determination while also transforming menstrual hygiene practices. We can reach a wider audience and spread our message more effectively thanks to our partnership with Archies, which highlights the value of sustainable hygiene solutions and menstrual health” said Mahipal Singh CEO, founder Revaa.
This initiative looks not only to nourish but also to empower. The parties will work together to strengthen the fundamentals of motherhood and womanhood. Together, the two brands encourage everyone to take part in the discussion, dispel the stigma associated with menstruation, and open the door to a more inclusive and health-conscious society.
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