ETML, a Growth Advertising & Analytics Company, secured Manipal Hospitals’ digital mandate for its International Business Unit to boost medical tourism. This partnership enables ETML to support Manipal Hospitals’ global expansion with performance marketing and data-driven strategies.
Manipal Hospitals, based in Bengaluru, is a leading healthcare provider in India with services spanning multiple cities and specialties like cardiology, oncology, orthopedics, neurology, and gastroenterology. They prioritize cutting-edge technology for top-notch patient care.
Commenting on the win, Raghav Kansal, Founder & CEO of ETML, said, “We are excited about this strategic partnership with Manipal Hospitals, as it aligns perfectly with our vision to enhance accessibility to top-tier healthcare services globally. With the help of our strong Growth Advertising & Analytics acumen, our primary focus will be on positioning ourselves as a preferred destination for international patients seeking world-class medical care in a welcoming and culturally rich environment. We aim to play a crucial part in guiding the brand towards attaining sustainable business growth.”
Adding on to this, Madhur Gopal, Head of Marketing, Manipal Hospitals, said, “We are confident that our partnership with ETML will enable us to contribute significantly to the growth of medical tourism, providing patients with unparalleled healthcare experiences while showcasing the strengths of both the organizations. ETML’s unique data-driven strategy sets them apart, and we hope that this collaboration would cater to the growing demand for Manipal’s medical tourism, offering a diverse range of specialized treatments, elective surgeries, and wellness programs.”