JioCinema, known for its success and premium entertainment, introduced ‘JioCinema Premium’, addressing consumer issues like device restrictions. The new subscription, starting at Rs.29/month, offers ad-free 4K content and offline viewing. Members can enjoy exclusive content on any device, including Connected TVs.
A ‘Family’ plan at Rs.89/month allows 4 screens access for Indian households. JioCinema Premium members get these benefits without extra charges. JioCinema Premium Members get exclusive access, while Sports and entertainment content remain free with ads.
Top International Content in Local Languages:
The biggest global series and movie premieres from Hollywood, through partnerships with the world’s biggest studios – Peacock, HBO, Paramount and Warner Bros. Discovery. Top titles such as Game Of Thrones, House Of The Dragon, Oppenheimer, Barbie and several more will also be available in Hindi, Tamil, Telugu, Bengali and Marathi.
Wholesome Kids & Family Entertainment:
Home to one of the widest selections of Indian and International toons, with titles ranging from Motu Patlu, Shiva and Rudra to Pokémon, Peppa Pig and Paw Patrol, the Kids & Family hub houses thousands of hours of top-quality movies and series. JioCinema’s Parental Control features also provide a safe space for content consumption.
Genre-defining Originals & Blockbuster Movies:
With upcoming original series including the much talked about Ranneeti: Balakot & Beyond (Jimmy Shergill, Lara Dutta, Ashish Vidyarthi), Murder In Mahim (Vijay Raaz, Ashutosh Rana), PILL (Riteish Deshmukh) and several more to be unveiled, JioCinema Premium members will get access to top-rated series premieres every month, in addition to some of India’s most loved Originals such as Asur, Taali & Kaalkoot. The platform also promises blockbuster Bollywood Premieres every month with Zara Hatke Zara Bachke headlining the month of May.
Before-TV Premieres & Live Channels:
Members will get early access to their favourite content from Colors, Nickelodeon and the entire Colors suite of local language channels, with serials now being made available for members even before their television airing. In addition, 20+ TV channels from the Viacom18 Network will be available to stream.
Speaking on the launch of JioCinema Premium, Kiran Mani, CEO, Viacom18 Digital said, “Creating and building an entertainment ecosystem with a product that is made for every Indian household, is not just a business strategy, but a vision to empower our country and users with an unmatched entertainment experience. JioCinema Premium aims to redefine the narrative of premium entertainment for every Indian while building a daily viewing habit.”
He further added, “The introduction of JioCinema Premium breaks the numerous cost and quality barriers that exist in accessing premium entertainment. With 4K streaming, best-in-class audio, offline viewing and no device restriction all at a customer-centric pricing is sure to democratise access to quality entertainment for all of India.”
JioCinema has also rolled out a high-decibel & much-appreciated campaign asking consumers, “Toh Aaj Kya Plan Hai?”. The campaign highlights the core benefits of JioCinema Premium while sarcastically showcasing the distress of today’s consumers when choosing their entertainment plan.