ABP News’s ‘Jeetna Aapka Zaroori Hai’ campaign highlights the voters’ crucial role in shaping India’s democracy during the ongoing 18th Lok Sabha Elections.
ABP News’ ‘Jeetna Aapka Zaroori Hai’ campaign urges Indian citizens to exercise their right to vote, emphasizing that voters, not political parties, hold the power to shape the nation’s future in the pivotal election.
Reflecting the essence of the ‘Jeetna Aapka Zaroori Hai’ campaign, Avinash Pandey, CEO of ABP Network, stated: “Democracy thrives on the power of the people, by the people and for the people. Elections serve as a grand celebration of this fundamental principle, where each vote holds the potential to shape India’s destiny. Through our ‘Jeetna Aapka Zaroori Hai’ initiative, ABP News is steadfastly committed to reminding every Indian that their vote, their choice, constitutes the true victory to be achieved in this election above all else. We are rallying the nation to exercise their invaluable franchise and amplify their voices through the ballot.”
The stirring campaign’s multimedia outreach encompasses a diverse array of evocative TV and digital films depicting various aspects of the Indian electorate – showcasing individuals from diverse backgrounds and enthusiastic first-time voters alike.
As the nation’s foremost broadcaster with the distinctive pledge of ‘Aapko Rakhe Aage‘ (Keeping You Ahead), ABP News has curated an unparalleled programming line-up covering ‘Kaun Banega Pradhanmantri 2024’ and ‘Lok Sabha Elections 2024’ featuring over special shows to ensure that every Indian is equipped with the necessary information to make an informed choice. From dynamic poll analytics and fact-checking to expert insights and ground reports from every corner of the country, ABP News’ elections coverage is empowering India to engage in the electoral process effectively.