Mumbai: Growth Gravy, a social media agency, and KiteTalks, a sports company have formed a strategic partnership. The goal is to enhance the digital presence of sports brands. This collaboration will see the formation of a dedicated sports-specific social media agency, poised to empower sports teams, leagues, management organisations, athletes and brands to achieve unprecedented success in the online world.
Growth Gravy, boasting eight years of expertise in the digital marketing world, is joining forces with KiteTalks to create an agency tailored to the specific needs of the sports industry. This partnership seeks to provide digital solutions to enhance online engagement and visibility for sports brands. The agency will operate under the Growth Gravy banner with the leadership of its founder Viresh Vazirani and sports marketing specialist Arup Soans.
The agency’s offerings include:
Social Media Management: Crafting an online presence strategies for athletes and sports organisations.
Content Production: From live event coverage to engaging reels, shorts, and post-production animation, bringing every sports story to life.
Content Marketing: Expertise in influencer management, targeted content creation, topic-specific research, and captivating drone commercials.
Sponsored Ads: Elevating brands through landing page design, ad campaign optimization, lead generation, and seamless conversion funnels.
These services represent just a glimpse of the comprehensive offerings. Aimed to stand as a beacon in the sports marketing realm, combining innovation and strategy to propel athletes and sports brands to new heights. The agency is already working with existing sports clients such as Bhaichung Bhutia Football Schools, Southern Super Stars (Legends League Cricket), Volleyball World Beach Pro Tour and Chennai Quick Guns (Ultimate Kho Kho).
The collaboration brings together a team of over 40 experts, each with a background working with names in the sports industry, including Fifa, MotoGP, Chelsea, Austswim, Indian Premier League, Major League Soccer, and more.
Growth Gravy’s portfolio features collaborations with global brands such as Mercedes-Benz, PayTM Money, JW Marriott, The International Film Festival of India, and Ford, showcasing their ability to drive growth and engagement.
Growth Gravy is opening its doors to a select number of clients. The reason for this is to ensure personalised attention from industry experts, founders, and a team to meet goals.
Clients the parties said can expect tailored and creative content strategies designed to captivate audiences and drive results on social media platforms.
Arup Soans, Founder of KiteTalks, stated, “We are excited about this collaboration and the immense value it will bring to sports brands seeking to dominate the digital landscape. Our combined expertise and passion for sports will undoubtedly elevate the online presence of our clients.”
Viresh Vazirani, Founder of Growth Gravy, added, “The partnership with KiteTalks aligns perfectly with our mission to provide unmatched social media solutions. We look forward to bringing our creativity and experience to the sports industry, helping clients achieve their digital objectives.”