McCann Worldgroup has appointed Srijib Mallik as Executive Vice President and Head of McCann Gurgaon.
Mallik has over two decades of experience in advertising, marketing, and venture capital, both locally and internationally. He has worked with JWT, CLA, Wieden & Kennedy, TBWA, and Cheil on marquee brands like Samsung, Pepsi, Royal Enfield, Indigo, HP, UCB, Nissan, Philips, Pizza Hut and Parle to name a few.
He has a proven record of deploying and enhancing creative products, developing new businesses, managing organisational change, and driving revenue growth and profitability.
In his last assignment, Mallik headed the Samsung mobile business at Cheil.
Prasoon Joshi, Chairman, McCann Asia Pacific and CEO & CCO McCann Worldgroup, India, said, “Srijib comes with a range of experience, on leading brands as well pursues newer content and media development. His joining the McCann fold will add a new dimension to the organisation’s valued client relationships across the Gurgaon operation.”
Mallik added, “I am excited to join MWG and lead the Gurgaon operation. McCann, under Prasoon’s leadership is a creative powerhouse and I look forward to being part of the agency that moves people and in turn the market.”
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