Viacom18 has announced the acquisition of exclusive digital rights to India Tour of Ireland 2023 to stream the three-match T20I series live on JioCinema.
Viacom18 channels Sports18 – 1, Sports18 – 1 HD, and Sports18 Khel will air the matches live. The Jasprit Bumrah-led Indian team will play T20Is on August 18, 20, and 23 in Dublin.
“Driven by the relentless rise of viewers in embracing the convenience of access and personalisation to watch their favourite sports, our endeavour is to build a robust multi-sport proposition. Offering the best of India international cricket with the India tour of Ireland is our effort in the same direction. The three-match T20I series has a lot of significance for the Indian cricket fans as it marks the return of India’s bowling spearhead Jasprit Bumrah and gives a peek into the next generation of Indian cricket talent,” said Hursh Shrivastava, Head of Strategy, Partnerships & Acquisitions, Viacom18 Sports.
JioCinema will present the series in multiple languages including Punjabi and Bhojpuri. It will continue its predict and win fan engagement contest Jeeto Dhan Dhana Dhan.
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