Personal care brand Better Body Bombay (BBB) from pharmacy and wellness chain Wellness Forever has appointed PR and influencer marketing agency Glad U Came as its PR partner. The agency’s mandate includes campaigns across digital platforms and touchpoints.
BBB is a personal care brand that claims to offer consciously curated products for the Indian skin type. The brand embraces sustainability and cruelty-free practices.
Maddie Amrutkar, Founder, Glad U Came, said, “We are thrilled to be working with BBB, a brand that is dedicated to providing effective skincare solutions. Through strategic communication and brand-building initiatives, we aim to increase BBB’s visibility and connect with skincare enthusiasts who are seeking reliable and innovative products.”
In an official statement, a BBB spokesperson confirmed the appointment of Glad U Came as PR partner.
