The India Today Group has announced the launch of an exclusive social media content creation service named ‘Influencer Marketing Hub’ that provides end-to-end influencer management with creative solutions.
The hub comprises a collaborative network of over 3.5 lakh credible influencers spanning nano, micro, macro, and mega celebrities with clout and reach amongst millions of followers. The Influencer Marketing Hub offers users the strength to co-create comprehensive and compelling content and guarantees maximum engagement to achieve a variety of marketing campaign goals.
An official statement from India Today Group read, “With the Influencer Marketing Hub, brand campaigners can leverage the reach and popularity of selected influencers across an array of content domains, including education, technology, fitness, lifestyle, celebrities, sports, gaming, and finance, among others.”
The Group stated that many Indian brands across categories like BFSI, Beauty, Education, Electronics and Technology have successfully collaborated with the Influencer Marketing Hub.