Saurashtra Premier League, the 20-over format cricket league formed by Saurashtra Cricket Association, has awarded its digital and creative mandate to full-service creative digital agency, Digital Latte.
The agency is responsible for creating engaging content and promote the League, teams, and fans in Saurashtra, India, and abroad.
“Saurashtra Premier League has grown in reputation and stature across the last two seasons. For Saurashtra Premier League 2023, we intend to elevate the user experience both on and off the field. Considering the short tenure of the tournament, digital plays a key role in promotion & engaging with our fan base. After evaluating multiple agencies, we found that Digital Latte understands and aligns with our goals.” stated Gulshan.
Commenting on the new association, Chintan Vora, Founder & Director at Digital Latte, said, “We are thrilled to work with Saurashtra Premier League. Having worked with different sports franchises, federations & leagues, we understand the energy and approach it takes to work with a sports brand. We love working with people and brands that are setting new standards and SPL Twenty-20 fits right there. We are looking forward to making their digital presence stronger as we move forward and for this partnership to continue for the years to come,” the statement added.
The Saurashtra Premier League Season 3 is scheduled from 15th June 2023 to 24th June 2023 and will be aired LIVE on JioCinema.
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