Macroman M-Series, a lifestyle & fashion brand, has announced the appointment of Actor Yash as its brand ambassador.
Commenting on the association, Yash, said, “I believe in being true to my choices and Macroman’s bold and fearless stance is something that resonates with me. I think the Macroman M-Series ensemble of personal wear products is impressive -classy, stylish & extremely comfortable. It stands for originality in form and style; with no compromise on values and principles. It’s a great choice & I’m having a great time ‘living like a Macroman’.”
The brand has also launched a campaign featuring the actor, striking a balance between the brand’s personality with that of Yash.
An official statement from the company on the campaign, read, “Both Macroman M-Series and Yash stand for originality in form and style; with no compromise on values and principles. It is this spirit that resonates throughout the campaign.”
Vikash Agarwal, Director – Rupa & Co. Ltd. said, “As a lifestyle and fashion brand, Macroman M-Series focuses on offering products that are truly world-class in terms of quality, fabric and design to meet the expectations of India’s young, aspiring consumers. Likewise, we create campaigns that inspire our customers to “Live like a Macroman” in their own unique ways. I am happy to welcome Yash as our new Macroman and I look forward to a great association as we grow together in the coming years.”