TAM AdEx released the Political Advertising Report during Jan-Mar’23 on TV, Print & Radio.
Television
Ad insertions of the Political Parties grew by 46pc and 44pc on TV in Feb’23 and Mar’23 as compared to Jan’23 and Feb’23 respectively.
Political ad insertions in print publications increased by 29pc in the Mar’23 as compared to the Feb’23.
Radio
Political Ads on Radio witnessed highest ad insertion during Jan’23.
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