New Delhi: The Chennai Super Kings vs Royal Challengers Bangalore (RCB) TATA IPL 2023 match on JioCinema clocked the highest ever concurrent viewership.
The last over of the second innings of the 24th IPL match of the season saw the concurrent viewership on JioCinema touching new high of 2.4 crore. Chennai won the match by 8 runs. JioCinema has been free streaming IPL matches for all viewers.
With this JioCinema has broken its own record of 2.2 Crore concurrent views clocked earlier which also happens to be a CSK match against Rajasthan Royals in which MS Dhoni and Jadeja were chasing RR unsuccessfully.
The numbers for JioCinema registered in IPL16 are way bigger than what Disney+ Hotstar had when it had the streaming rights for IPL. The early matches on JioCinema are doing far better than the final encounters of the past on Disney+ Hotstar. In terms of engagement, JioCinema continues to set new benchmarks every day.
The streaming app has been adding millions of new viewers for IPL on daily basis. The highest concurrent viewership recorded on Disney Hotstar was 1.86 crore during the final match of 2019 season.
JioCinema’s free streaming of the TATA IPL 2023 for all viewers in India has resulted in a record-breaking number of views. Additionally, JioCinema has registered highest ever number for any apps installed.
In terms of sponsorships and advertisers, JioCinema has been far ahead with 23 marquee sponsors for the tournament, along with most top brands in the country as advertisers.