Mumbai : Network18 has appointed Sudip Roy as the National Revenue Head for IBN7 & IBN-Lokmat. Sudip brings with him over 17 years of experience in strategy planning, business development, advertising sales and customer relationship management across leading media houses.
In his previous role, Sudip was the Senior Vice President – Advertising Revenue, Neo Sports & Neo Prime. He has held senior management roles in other leading networks such as Zee Telefilms Ltd and MCCS Pvt. Ltd. – an ABP Group company. In his current role, Sudip will focus on the overall sales strategy for driving the goals of further augmenting the network’s market share and revenues.
Commenting on his appointment, Avinash Kaul, CEO, IBN News Network, said, “As we continue to move ahead with our growth plans, we are confident that Sudip’s rich experience in the Hindi and Marathi news genre will allow him to play an invaluable leadership role in driving exponential revenue growth at IBN7 & IBN-Lokmat.”
Sudip said, “Both IBN7 & IBN-Lokmat are strong brands in the news television industry in terms of credibility, viewership and innovation. It’s been an exciting ride for me in the broadcast industry so far, and I look forward to working with the team to lead advertising revenue at IBN7 & IBN-Lokmat to new heights”.
Sudip has a Post-Graduation Diploma in Business Administration and has also participated in leadership training programs including a training programme on TV Advertising by MICA in 2004.