Tata Play Binge today announced the addition of three new regional OTT platforms, manoramaMAX, Koode, and Tarang Plus to its bouquet of offerings. Continuing with its effort to bring the best and the largest libraries of content across multiple Indian languages under one roof, Tata Play Binge currently provides 22 OTT apps under one single interface and single subscription.
The newly added platforms, manoramaMAX, Koode, and Tarang Plus will bring stories from the regions of Kerala and Odisha respectively to all subscribers of Tata Play Binge.
Commenting on the addition of the new partner apps, Tata Play’s Chief Commercial and Content Officer, Pallavi Puri, said, “Regional content has been gaining national prominence and one of the factors to its growth has been the rise of content consumption through OTT platforms. We are glad to have partnered with manoramaMAX, Koode and Tarang Plus to make Malayali and Odia content more mainstream. We’ll continue to add variety content and apps on Tata Play Binge as the year progresses.”