By organising a grand premiere in Mumbai, Zee Marathi announced the release of their new show, ‘Hridayi Preet Jagate,’ a musical love story helmed by Mandar Devsthali.
The show’s grand premiere was attended by key members of the editorial fraternity and the entire cast of Zee Marathi’s serials.
Speaking about the initiative, Amit Shah, Chief Cluster Officer – North, West & Premium Channels, Zee Entertainment Enterprises Ltd. said, “Zee Marathi has firmly established itself as an iconic brand of entertainment, which has the innate ability to keep viewers across Maharashtra hooked to their TV screens. Keeping our consumers’ evolving content choices at the fore, we have been taking pertinent steps to further enhance our content slate and deliver the best of entertainment seeped in the unique culture of the region. We are glad to unveil our latest offering ‘Hridayi Preet Jagate’ with a grand mega premiere ceremony in Mumbai. Zee Marathi always aims to generate positive buzz towards its shows that steals the attention of our partners and is also loved by our viewers. The fresh marketing activity which has been undertaken for this show has gained an extremely positive response, which further gives us the confidence that this upcoming show will be well-received by our viewers.”
Watch ‘Hridhai Preet Jagate’ every Monday to Saturday at 8 PM on Zee Marathi.