Zee Media has launched a 15-days long campaign called Zee Media Olympiad, to engage with media planners and buyers. Through this initiative Zee media aims to celebrate its strong relationship with the media agencies and business communities. It also intends to bring zeal of the festive period, harnessing the relationships with the media, trade fraternity.
To partake in this unique activity, participants need to visit Zee Media Olympiad micro-site, and answer as many questions based on current affairs, in 60 seconds. The brand has announced exciting daily, weekly and a mega prize in form of exciting Amazon vouchers for winners of the Olympiad.
As a run-up to the activity, Zee media will activate direct contact program with trade fraternity inviting them to participate in the 15-day Olympiad.
Speaking of the campaign, Joy Chakraborthy, Chief Business Officer, Zee Media Corporation Ltd. says, “Zee Media has always been at the forefront of curating unique and innovative ways of engaging with the stakeholders. This initiative will help strengthen the existing relationships and make way for fostering newer associations. We are confident that this activity will be a success.”