As per BARC data (Wk 33 – 36 ’22, TG: 15+, HSM), News18 India has garnered 14.1 pc market share, which is more than the combined market share of ABP and Zee News.
As per BARC data, Aaj Tak has acquired 11.8 pc market share. Whereas, TV9 Bharatvarsh is at number 3 and India TV at number 4 with 11.5 pc and 11.0 pc market share respectively. Both Zee News and ABP have garnered a market share of 6.5 pc.
Ever since the BARC ratings resumed in March this year, News18 India has been steadily climbing the viewership charts. The channel has been on the number position for two months now.
As per the BARC data for week 36, News18 India reached 9.27 crore viewers, as compared to Aaj Tak’s 7.82 crore viewers.
In Prime Time on weekdays (Wk 36’22, 1800-2400 hrs, TG: 15+, HSM), News18 India claimed leadership in all individual hourly time-bands.
In week 36’22, 2100-2200 hrs, TG: 15+, HSM, the channel is leading the charts with 15.8% share which is 27% higher than AajTak.