Colors is all set to present an unconventional love story of an autorickshaw driver and enterpreneur with its upcoming fiction show ‘Saavi Ki Savaari’. Produced by Dashami Creations, the show will premiere on 22nd August and air every Monday to Saturday at 6.30 pm.
Manisha Sharma, Chief Content Officer, Hindi Mass Entertainment, Viacom18 says, “At COLORS, we always aim to break the clutter and portray empowering characters through our stories. Saavi Ki Savaari brings to life a heartwarming love story of a girl Saavi who is an autorickshaw driver. As she goes along, she finds her footing, encounters love and breaks many biases. We are certain that Saavi’s aspirational and endearing journey will hit the right chord and enthrall our viewers.”
Breaking stigmas around gender-labeled professions, Saavi becomes the first female auto-rickshaw driver from Ujjain, who enjoys driving and earning her living without feeling any sense of embarrassment about her profession. In unexpected circumstances, Saavi meets Nityam, a workaholic businessman who is highly ambitious and temperamental. He is extremely focused on building his business empire and wants to marry a woman who can match up to his intellect and help him achieve his goals. Destiny plays its part and binds these contrasting souls with the string of love. What will happen when two people belonging to two different strata of society come together?
Ninad Vaidya, Producer, Dashami Creations says, “We are excited to associate with COLORS for the first time with a never seen before concept- the heart touching love story ‘Saavi Ki Savari’. With this show we hope to break the gender stereotypes and showcase that no job is menial. It’s not how much you earn, but your commitment to your work and ethics you follow define how far one walks on the journey of fulfilment. The show will not only highlight the hardships of Saavi, but it will also narrate a beautiful love story of Saavi and Nityam. We are eagerly waiting for the viewers to enjoy the show on 22nd August.”
Watch ‘Saavi Ki Savaari’ every Monday to Saturday starting 22nd August at 6.30 pm on Colors.