Travelxp 4K partners with MEO, the telecommunications company in Portugal, thus expanding its reach in European countries.
Starting 2nd August, viewers in Portugal will get to witness Travelxp’s global travel programmes. Its premium travel and lifestyle content will be available in high definition for MEO subscribers on channel 124 for MEO ADSL and MEO Fiber (with MEOBox), MEO Android and Apple TV and MEO Go and in 4K on position 400 on MEO Fiber (MEOBox 4k) and MEO Android and Apple TV.
The channel’s shows have been localized, in keeping with the channel’s commitment to connect with audiences in their own language. Travelxp is already localized in 17 languages and distributed in over 20 countries across Europe.
Commenting on this partnership, Sumant Bahl, Managing Director – Europe, Travelxp, said, “Television is unequivocally the dominant medium in Portuguese society. According to a study I came across recently, the average daily television viewing per person in Portugal is four hours and 47 minutes. This has got us excited about launching the premium HDR content of Travelxp 4K in HLG HDR, 10-bit REC 2100 color space and 50 frames on one of the main platforms in the country, MEO Altice. Not only will the resolution make it a more vivid and immersive experience for the audience in Portugal but we are also confident that they will love our programs that feature some of the world’s most beautiful destinations and the unforgettable experiences to be had when you visit them.”