According to Chrome LIVE Week 22’22 data, English News genre became the top gainer of the week as it grew by 0.30 pc. In this genre, Sansad TV channel garnered the highest OTS with 100.0 pc in 6 Metros.
Sports genre claimed the second position and grew by 0.25 pc in All India 1 Lakh+ market. The DD Sports secured the highest OTS with 97.6 pc.
Kids genre stood at third position by gaining 0.03 pc in All India 1 Lakh+ market. Sony YAY! gained the highest OTS with 89.9 pc.
OTS is the actual census based, percentage connectivity of a channel spread across 76.16 million homes, reported by Chrome Data Analytics & Media, spread across Analog Cable, Digital Cable and DTH.