Viacom18 announced the launch of Sports18 – the dedicated sports channel which will offer viewers premium sports content from across the globe, including live-action, magazine and highlights show.
Post the announcement, a star-studded line-up of players, leagues and clubs applauded the debut of Sports18 on social media.
Former India Test players Yuvraj Singh and Sanjay Manjrekar welcomed Sports18 as the new home of sporting heroes, as did Olympic medal winner PV Sindhu. All England Open Badminton champion Pullela Gopichand and former men’s world number 1 Srikanth Kidambi expressed their happiness at the launch of Sports18.
The men’s tennis tour ATP and NBA were also quick to let their fans know about their new address on Sports18. European football leagues LaLiga, Serie A and Ligue1 tweeted to tell their fans where to find their favourite footballing action. Spanish club Atletico Madrid, Italian powerhouses Lazio and Fiorentina were among others to join the party to welcome Sports18.
Yuvraj Singh
WATCH | Yuvraj Singh on the launch of #Viacom18's new dedicated sports broadcasting channel, Sports18@YUVSTRONG12 @viacom18 @Sports18 #Sports18 #sports pic.twitter.com/51bdVlxNt3
— CNBC-TV18 (@CNBCTV18News) April 15, 2022
Surya Kumar Yadav
https://twitter.com/surya_14kumar/status/1514968271241777158?t=4d_Ru4SOJ3BkP6k5IiLPLg&s=08
Sanjay Manjrekar
Loved sitting down with Yuvraj Singh for an in-depth interview. Haven't seen him this relaxed & candid ever! Watch out for it on the newly launched @Sports18 channel. pic.twitter.com/7PkMBznjAp
— Sanjay Manjrekar (@sanjaymanjrekar) April 15, 2022
PV Sindhu
Viacom18 announces the launch of Sports18 – a dedicated sports broadcasting channel
Watch all the badminton action live on Sports18
The new home of badminton in India! @Pvsindhu1 @viacom18 @Sports18 #Sports18 #sports pic.twitter.com/TjIjNW9kRo
— CNBC-TV18 (@CNBCTV18News) April 15, 2022
Srikanth Kidambi
Catch all the badminton action #live on Sports18 – a dedicated sports broadcasting channel
The new home of badminton in India! @srikidambi @viacom18 @Sports18 #Sports18 #sports #Badminton #BadmintonIndia #NewLaunch pic.twitter.com/y7Kq4Xrhm7
— CNBC-TV18 (@CNBCTV18News) April 15, 2022
Pullela Gopichand
#Sports18 – dedicated sports broadcasting channel is now #LIVE
New home to the world’s most premium sports properties including the FIFA World Cup Qatar 2022, NBA, LaLiga, Ligue 1, Serie A, Abu Dhabi T10 & top ATP & BWF events@pullelagopicha1 @viacom18 @Sports18 #Badminton pic.twitter.com/3gMLJkqHHK
— CNBC-TV18 (@CNBCTV18News) April 15, 2022
Rohan Bopanna
https://twitter.com/rohanbopanna/status/1514999795760390149?s=21&t=XG0oxDyZJWTShsORUIxeTQ
La Liga
Hola, @sports18 – our new home in India . Congrats on your kick-off! We're eager to see the first match tonight @RealSociedad vs @RealBetis_en & also @atletienglish vs @RCDEspanyol on Sunday! Live on Sports18. #Sports18 #HeroesHaveANewHome
— LALIGA English (@LaLigaEN) April 15, 2022
Atletico Madrid
https://twitter.com/atletienglish/status/1514933035745091589?s=20&t=JY28cFqT9rVRCs0VajA-sA
NBA
https://twitter.com/nbaindia/status/1514928892314025986?s=21&t=mSeEmg3D8kPPiwqTGmtEfA
ATP Tour
https://twitter.com/atptour/status/1514928426414714885?s=21&t=mSeEmg3D8kPPiwqTGmtEfA
Serie A
Congratulazioni @Sports18 🤩
Sending love to our new home in India 🥰
Excited because @inter and @acmilan are live tonight on your channel Sports18! ⚽— Lega Serie A (@SerieA_EN) April 15, 2022
Lazio
Congratulazioni @Sports18! Sending love to our new home in India
— S.S.Lazio (@OfficialSSLazio) April 15, 2022
Fiorentina
Congratulazioni @sports18. Sending love to our new home in India 💜
— ACF Fiorentina (@acffiorentina) April 15, 2022
Udinese
Congratulazioni @Sports18 !Sending love to our new home in India. #Sports18 #HeroesHaveANewHome https://t.co/WH93p3u5oB
— Udinese Calcio (@Udinese_1896) April 15, 2022
Sampdoria
https://twitter.com/sampdoria_en/status/1514951365549768705
Hellas Verona
Congrats @Sports18 ✌️ Good luck to our new home in India! https://t.co/Pmi0Ue11NS
— Hellas Verona FC (@HellasVeronaFC) April 15, 2022
Ligue 1
Congratulations, @sports18 🤩
We have a big match on Sunday night 🔥 @PSG_English 🆚 @OM_English Live on Sports18 – The new home of #Ligue1UberEats in India 🇮🇳 #Sports18 | #HeroesHaveANewHome
— Ligue 1 English (@Ligue1_ENG) April 15, 2022
Genoa
Congrats @Sports18! Sending love to new @SerieA home in India!
— Genoa CFC (@GenoaCFC) April 15, 2022
Sassuolo
Let’s go @sports18. The new home of Italian @SerieA in India, sharing the passion for Calcio!
— U.S. Sassuolo (@SassuoloUS) April 15, 2022