This Women’s day, MediaNews4U.Com is acknowledging women leaders of the Media, Marketing, Broadcast and Advertising fraternity who have given more than expected.
Omnicom Media Group (OMG) is the media services division of Omnicom Group Inc. (NYSE: OMC), a leading global marketing and corporate communications company, providing services to more than 5,000 clients in more than 70 countries. Omnicom Media Group includes full-service media agencies Hearts & Science, OMD and PHD; performance marketing agency Resolution; Optimum Sports Media and Marketing; and the Annalect data and analytics division that developed and manages the Omni marketing operating system underpinning all Omnicom agencies.
In this segment, Anju Kurien – Talent Director, OMG India shares her experiences as Entrepreneurs and breaking the gender stereotypes and how she continues to inspire many other women who are true leaders in the making.
Journey
From nearly 25 years ago to this day at Omnicom Media Group, hard work and dedication have been my faithful companions along the way across roles. Over time empathy has enabled me to evolve as a professional and has helped me understand the nuances of balancing the intricacies of work, relationships and aspirations. My journey has been one of immense learning and perseverance every step of the way and I’m grateful for the opportunities and growth that have come with it.
Inspiration & Inspiring the Team
Kiran Bedi is an icon that I’ve long admired and looked up to. Back in the day when women did not often take the road less travelled, she truly was one of her kind. And in that sense, she left an indelible impression upon me.
I believe people have the propensity to introspect and do justice to their true potential with a little inspiration, understanding and mentoring. I try to identify what drives a person because not everyone is alike. This underlying passion and intensity are the secret to fuelling growth. And within my teams, or otherwise, I seek to propel these in alignment with complementary skill sets.
Empowerment of Women
No one is too small to make a difference. One just needs suitable resources and circumstances to progress in life. One element that makes this true for women is financial freedom. Self-sustained growth is one of the biggest steps towards true empowerment. When a woman has the scope to choose freely, she can go through life undeterred.