New Delhi: On the fourth day of the ongoing e-auctions for DD Freedish, the average bidding price has descended below Rs 8 Crore.
The Hindi news channel Aaj Tak which claimed the slot for Rs 15.35 Crore in 2021 has bagged the slot at Rs 7.60 Crore.
TV9 Bharatvarsh picked up the slot at Rs 8.05 crore. Last year, the channel had paid Rs 18.15 crore to claim a slot.
India TV claimed the slot at a lowest bid price of Rs 12.2 Crore last year, this year the channel picked up a slot for Rs 7.85 crore.
News24 claimed the slot for Rs 7.7 Crore. Last year the channel couldn’t claim a slot because of the high bidding price.
Zee Hindustan picked up the slot for bidding price Rs 7.75 crore. The channel had paid Rs 20 crore last year. India News, which didn’t claim the slot in 2021, claimed the slot for Rs 7.8 Crore.
NDTV India’s bidding price for the slot stood at Rs 7.75 crore. The channel claimed the slot at Rs 12.85 crore in 2021.
Good News Today claimed the slot for Rs 7.65 crores.
News18 India, which spent Rs 22.05 Crore – the highest bidding price last year, claimed the slot in 2022 for Rs 7.7 Crore.